Philips

Contest Click & Style

Marquetis One Agency

Objective

Launch new razor / lawnmower Philips

Philips releases new hybrid product razor / clipper for young men.

How do you know the product, its benefits and ensure the target's membership?

Results

Creation mini-site jeu-concours 'selfie'

Establishing a partnership with the Kulte brand: exchange of visibility on the affinity target

In-store activation with a complete device: totem, pediment, mast, bulletin.

Creation of a contest 'selfie' on a responsive site in order to develop the brand awareness and product through social networks.

Skills

Conception
jeu-concours
Direction
de Création
Webdesign

Project

In pictures

Principe navigation
Sélection macaron tablette
Sélection macaron mobile
Pas à pas recette tablette
Pas à pas recette mobile

Résultats

100%

Adapté aux supports

> 30 000

Visiteurs uniques

> 2 000

Participants

See more

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